Price · last 3 months · daily close
MAR price
Loading the price chart...
Daily closing prices via yfinance. Quotes are delayed. Past prices are not a guarantee of future results.
ValeriusBeta - Not investment advice
Research · S&P 500 · Consumer Discretionary
The numbers, the scorecard and what analysts say, with the source for each. Information, not advice.
Price · last 3 months · daily close
Loading the price chart...
Daily closing prices via yfinance. Quotes are delayed. Past prices are not a guarantee of future results.
Value Scorecard · run 2026-10-18
11 of the 12 checks that carry a score were scored from the data available. 1 could not be scored (ROE Trend) and was left out, so the score is out of 55 instead of 60. The label uses the same share of the available points as for a full scorecard. The moat is shown as evidence from the filings, without a score.
Earnings & returns
Diluted EPS: $7.24 (2022), $10.18 (2023), $8.33 (2024), $9.51 (2025). It rose every year but one and ended above 2022; the framework scores that as 4.
Shareholder equity is negative in 2023, 2024, 2025, so ROE has no meaningful value and is not scored.
ROIC of 21.6%: operating income of $4.14B divided by $19.14B of capital (total assets $27.54B minus current liabilities $8.40B), fiscal year to Dec 31, 2025, as filed in the 10-K (SEC EDGAR). The framework scores above 20% as 5.
Net margin of 35.0%; the framework scores above 20% as 5; gross margin 79.2%, operating margin 65.3%.
Balance sheet & cash
Shareholder equity is negative, so debt-to-equity has no meaningful value (total debt $17.77B, total cash $462.00M). The framework scores negative equity as 1. Calculated from the balance sheet in yfinance (at Jun 30, 2026) because yfinance's summary figure was not available.
Free cash flow (operating cash flow minus capital expenditure): $2.03B (2022), $2.72B (2023), $2.00B (2024), $2.61B (2025). It rose every year but one and ended above 2022; the framework scores that as 4.
Retained earnings, as filed in the 10-Ks (SEC EDGAR): $12.34B (2022), $14.84B (2023), $16.53B (2024), $18.41B (2025). It rose every year; the framework scores that as 5.
Valuation models
IV = EPS x (8.5 + 2g) x (4.4 / Y) = $9.67 x (8.5 + 2 x 0.0) x (4.4 / 4.5) = $80.37 (EPS CAGR -3.3% floored at 0%; the formula returns a negative value below -4.25% growth). Current price $388.05; price is 382.8% above the model value.
FCF/share = $7.901, stage 1 growth = 5.1% for 5 years, terminal growth = 3%, discount rate = 10%. Stage 1 PV = $34.53, PV of terminal value = $92.57, DCF value = $127.10. Current price $388.05; price is 205.3% above the model value.
Graham value $80.37 (price is 382.8% above the model value); DCF value $127.10 (price is 205.3% above the model value).
Book value is negative; the framework scores negative book value as 1.
Business quality
A moat (a brand, a network, switching costs, patents, scale, a licence) is not a number in the filings, so Valerius doesn’t score it. Below are the figures and the words moat analysis starts from, from the company’s own 10-K filings. The conclusion is yours.
Return on capital, each year
Above 15% in 4 of 10 years (2016-2025); lowest 0.4%, highest 21.6%.
Gross margin, each year
Not reported: the filings don’t state a gross profit or cost of revenue figure, as is common for oil and gas companies, banks and insurers.
Competition, in the company’s own words · 10-K filed Feb 10, 2026
There is robust competition within the hospitality industry, including as relates to brand recognition and reputation, location, guest satisfaction, room rates, quality of service and accommodations, property amenities and offerings, and guest loyalty programs and offerings (including co-branded credit cards). We encounter strong competition in the short-term lodging market from regional, national, and international chains that operate lodging properties or franchise their brands, lodging properties that are not affiliated with a chain, and online platforms, including Airbnb and Vrbo, that allow travelers to book short-term rentals of homes and apartments as an alternative to hotel rooms. Although we believe that our strong brand recognition assists us in attracting and retaining guests and hotel owners, we compete against many other companies with strong brands and guest appeal, including Hilton, IHG Hotels & Resorts, Hyatt, Wyndham Hotels & Resorts, Accor, Choice Hotels, Best Western Hotels & Resorts, and others. Our direct digital channels also compete for guests with online travel
The opening of the company’s “Competition” section in its 10-K, quoted word for word, not summarized or edited. It is the company’s own description, not Valerius’s view, and may include the company’s expectations. Open the filing.
Return on capital = operating income / (total assets − current liabilities), the ROIC row’s definition; 15% is the framework’s return threshold. Gross margin = gross profit / revenue. Both from each year’s 10-K via SEC EDGAR. Moat analysis commonly looks at whether returns and margins held up over many years. These figures don’t say whether the company has an advantage, what it is, or whether it will last.
Capital allocation, 2022-2025: dividends or buybacks paid in every year (pass); $15.89B paid out against $9.36B of free cash flow (fail: paid out more than free cash flow); total debt $11.10B to $17.08B, up 53.9%, 3.6x EBITDA (fail: up more than 10% and above 2x EBITDA); shares outstanding 0.31B to 0.27B, down 14.4% (pass). 2 of 4 tests passed; the framework scores that as 3.
Filings
Three kinds of event the company reported to the SEC in the last 5 years, from its filings on SEC EDGAR.
Loading...
These are events the company reported to the SEC. An auditor change or a late filing can have many causes; each date links to the filing, where the company explains it. Valerius does not score these.
Graham Formula:
IV = EPS x (8.5 + 2g) x (4.4 / Y)
EPS = $9.67, g = 0.0%, Y = 4.5
g floored at 0.0% (3-year EPS CAGR was -3.3%; below -4.25% the formula returns a negative value)
IV = $80.37
Current price $388.05 vs Graham value $80.37 — price is 382.8% above the model value.
DCF:
FCF/share = $7.901
Stage 1 growth = 5.1% for 5 years | terminal growth = 3.0% | discount rate = 10.0%
Y1: $8.304 → PV $7.549
Y2: $8.728 → PV $7.213
Y3: $9.173 → PV $6.892
Y4: $9.641 → PV $6.585
Y5: $10.132 → PV $6.291
Stage 1 PV sum = $34.53
Terminal value at end of Y5 = $149.09
PV of terminal value = $92.57
DCF value = $127.10
Current price $388.05 vs DCF value $127.10 — price is 205.3% above the model value.Data from yfinance summary figures and financial statements, and from the company’s 10-K filings via SEC EDGAR; computed at a price of $388.05. Every score is calculated from the figures by the framework’s fixed rules, and the explanation beside it is generated from the same figures: Graham value, DCF value, margin of safety, ROIC, profit margins, debt-to-equity, price-to-book, EPS trend, ROE trend, free cash flow, retained earnings and capital allocation. No AI is involved in this scorecard. The moat is shown as evidence, without a score. Read each score with the figures beside it. A check that cannot be scored from the available data is shown as not scored and left out of the composite score. Intrinsic value calculations are model outputs based on stated assumptions, not predictions.
Recent headlines · third-party publishers · not investment advice
The 8 newest headlines whose title names the company, shown automatically and never chosen by Valerius. From third-party publishers via Yahoo Finance, linked to the source. Valerius doesn't write or endorse them. Not investment advice.